New AI system targets phone scammers targeting Canadians

· Toronto Sun

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OTTAWA — New AI-powered technology meant to protect Canadians from scam phone calls is on the way.

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On Tuesday, Bell Canada announced what it describes as Canada’s first system to identify and flag phone calls using spoofed caller ID, commonly used by scammers to fool their victims.

“Powered by a new AI detection model, the newly deployed enhancement identifies suspicious spoofing activity that extends beyond traditional spam and fraud detection, adding another layer of protection for customers,” read an excerpt from Bell Canada’s press release.

In a statement, Bell Canada’s Steve Karan said the company is working hard to meet the increasing levels of sophistication of telephone scammers.

Caller ID spoofing not a new issue

“Detection has already helped protect customers from hundreds of millions of spam calls,” read the statement.

“Now with a new AI model to catch and flag spoofed calls in real time, we’re adding another powerful layer of protection. It’s a significant advancement that helps Canadians stay safer and answer calls with greater confidence.”

Spoofing caller ID is nothing new, and has been a reliable tool to fool their victims for about as long as scammers have operated.

Scammers have, for at least the past decade, had the ability to alter caller ID display info to impersonate trusted institutions like the RCMP and banks, or to mimic local phone numbers.”

Bell says their suspicious call detection system analyzed over 4.4 billion phone calls in 2025, blocking and/or flagging over 540 million suspicious calls, with promises that the new AI-powered service will help intercept even more.

The service will only be available to mobile phone customers of Bell Canada or services that use Bell networks, including Virgin Plus, Lucky Mobile, PC Mobile, No Name Mobile and Maxi mobile services.

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