Brewers fans bought more National League Champions gear than any team in history
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The Milwaukee Brewers cashed in on World Series hype like no other team in history.
According to MLB store data, Brewers merch hit an all-time record for sales in the two days after the team swept the National League Championship Series.
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More Brewers merch was sold in those 48 hours than any other pennant winner on record, MLB communications manager Claire Skelley said.
The previous 48-hour record was set by the Philadelphia Phillies in 2022. Brewers fans moved about 5% more in sales than Phillies fans did.
Sales also outsold the Chicago Cubs' NLCS drop by 14%, the 2024 Dodgers by 60% and the 2025 Dodgers by double.
The hottest item was the NLCS Locker Room-style shirts. Brewers fans set an all-time record for raw NLCS Locker Room shirt sales, according to MLB store data.
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This article originally appeared on Milwaukee Journal Sentinel: Brewers fans bought more National League Champions gear than any team in history
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